
Japanese design first made a real impression on the fashion world back in 1982, when some 12 designers showed their collections in Paris at the pret-a-porter shows. Today's famous names, such as Issey Miyake, Kenzo, Yohji Yamamoto, Comme des Garcons and Hanae Mori were not new but the collective works of the 'mode Japonaise' or 'Japonaiserie' movement made a big impact on contemporary fashion. Their use of inventive shapes and monochrome tones, particularly the use of black, shook the fashion industry. In the years since, only a few prominent names, such as Keita Maruyama have been added to this established list. These days, it's street fashion that's leading the way and young Japanese are as hip as their contemporaries anywhere in the world. But the established designers still play a big part in setting the trends for world fashion.
Two graduates of Bunka Fashion College (Bunkafukuso Gakuin) Kazumi Ito (born 1976) and Teiko Missuno (born 1968) have had a fascination with fashion since childhood. After years working as a freelancers designing clothes for entertainers and movie producers both have established themselves in the movie industry as an outstanding costume designers. Kazumi and Teiko debuted as an independent designers in 2007 launching their lable Yasuko Naga.
Yasuko Naga signature design style encompasses sweeping silhouettes, asymmetrical cuts and unique hand-crafted details, often creating extra texture and dimension. Yasuko Naga is renowned for designing innovative and distinctive clothing. Designers are particularly interested in technologically advanced textiles and fabrics but also use more traditional materials such as cotton, silk and wool. Every unique item emerging from the Yasuko Naga atelier permeated outstanding sense of Zen philosophy, and is distinguished with epitome of minimalism and spared unnecessary theatrics. Clean lines and neutral colors highlight the natural beauty and individuality.
Prague Vintage Store (Vintage People s.r.o.) is an official distributor of "Yasuko Naga Atelier" in Europe. You can visite our show room Yasuko Naga in Europe in our boutique The Item, Žatecká 8, Prague 1, Tel. +420 777 273 238 or visite our on-line boutique Yasuko Naga. Please contact Sergey at info@vintage-clothes.cz if you are interested in Yasuko Naga Atelier.